Giving personalized gifts is a new trend in gift giving, because they solve a difficult dilemma for many gift shoppers.
For example, what do you get the person who has everything? Or, what can you buy the person who is just hard to buy for, is very picky or doesn’t have many interests? Unfortunately, those are a few questions that plague millions of Christmas gift buyers every year and can make the holiday gift buying season very stressful.
Do you aimlessly wander the local malls and aisles of department stores in search of an inspirational moment that will lead to the perfect gift? What do you get for someone who has a lot of money, does not really need anything, rather eclectic or has expensive hobbies you cannot possibly afford to support? What about the person who you do not know all that well, but whose invitation has left you feeling obligated to come with a gift in hand?
Many a time in the past, you have probably given in to giving a gift card. And you have succumbed to the promise of ease in gift giving by simply purchasing a little piece of plastic that entitles its bearer to purchase anything they like for the gift card amount. Sure, when your card was opened you felt a pang of guilt and a moment of shame at your open capitulation and admission that you could not think of anything that the recipient of your gift card would have enjoyed. Fortunately, there is a way out of this dilemma!